Vietnam is the honoured guest at the 15th edition of the event. One large delegation of Vietnamese operators, carefully selected by UCIMU-SYSTEMS PER PRODURRE in association with ICE, will visit LAMIERA, participating in the series of targeted meetings organised with the Italian exhibitors present at the event. Special thanks to REGIONE EMILIA ROMAGNA for the support given to the initiative.
Vietnam was chosen as the country of honour due to market indications which, in the short-medium term, highlight the possibility of a considerable development for the demand of machine tools in the region: today, manufacturing companies contribute 35% of the Vietnamese GNP, which is expected to grow by 5.7% in 2010 and 7.7% in 2011; in 2008, the Italian export of machine tools increased by 118%, to over six million euro.
There are numerous initiatives to analyse the opportunities that the Southeast Asia region can offer Italian machine tool, robots and automation manufacturing companies. This is part of a special project dedicated to Vietnam, the Guida Ai Mercati, published by the FONDAZIONE UCIMU in January and launched in collaboration with the Emilia-Romagna Regional Authority and Confindustria Emilia-Romagna.
The project includes the meetings dedicated to investigating the most interesting aspects for Italian companies that intend to penetrate the Vietnamese market: from the symposium, “Objective Vietnam, commercial and investment opportunities. Focus on mechanical sector,” (Bologna, February 2010), to the workshop, “Vietnam, the new business frontiers in Asia,” (Vicenza, March 2010), which presented a focus on the machine tools  sector.